We support your business by analyzing existing data, outlining a clear set of plans, actions and goals that show how your business can innovate to compete in a particular market(s) and deliver long-term value to stakeholders.
Why it matters
A business strategy creates a vision and direction. It must take into account a number of factors including the market, competitors, and the business environment, as well as the company’s structure, strengths and growth areas. It should also be flexible enough to handle change. There is no one size fits all business proposal.
Focus Areas
Forging good business strategies involve a number of key elements:
Leadership vision: A business strategy should come from the leaders. Having a clear leadership vision is a key starting point. Where are we going and why?
Culture: Company culture is a key driver to implement a successful business strategy. Without a supportive culture, you will achieve nothing.
Strategic Marketing Plan: Marketing concepts are vital, but without a clear marketing plan no business strategy can work.
Management: A strong and inspiring management team is necessary to implement your business strategy.
Systems: You also need effective and efficient business systems behind you if you are to successfully implement your business strategy.
Analytics: In-depth market, competitor and customer insights that serve as guidelines to decision making.
How Big Matter can help
Each industry is unique. Even within the industry, the focus can differ, such as from the target customer segments. We work with you to outline your business strategy and model, be it from the operational or business partner’s perspective channels to reach your targeted audience.
By creating strategic plans, we bring together the capabilities needed to thrive your business forward. We identify the tools and customize structure and systems for your business to deliver value to your customers.
Key Services
Analyze & outline your business strategy & model
Create a strategic marketing plan
Bringing together the capabilities needed to implement change & growth
Identify digital tools, structure systems to deliver value to your customers
Related Services
Consultancy & Strategy Value Creation Plan Marketing & Sales Solutions Product & Service Development
Impact & Results
New market entry opportunities
Digital transformation strategy
Go-to market strategy
Brand portfolio strategy
Align business functions with company goals
What’s your goal today?
Better understand your customer data
Consultancy & Strategy
Accelerate marketing & sales efforts
Marketing & Sales Solutions
Innovate my product/service offerings
Product & Service Development
Speak to a Consultant
We listen & pay attention to your situation & context, giving you tailored business advice.
